"I've seen Jon's talk and his ideas are full of originality and wisdom. Many ideas are stunningly simple, others are mould breaking, and together it makes it unlikely you will have seen anything like them before. He takes preconceived thinking and turns it on his head. Your business reporting will never be the same again."

Michael Izza, Chief Executive ICAEW (Institute of Chartered Accountants in England and Wales)

"Every once in a while, simple ideas change business forever - this book is full of such ideas. A must-read if you want to do something about all those impenetrable reports, slides and information packs. This book has all the answers and will redefine how you think about business documents."

Dominic Burke, Chief Executive, Jardine Lloyd Thompson Group plc (FTSE 250 plc)

"A vital topic that has been sorely neglected. Jon's book changes that. It is crammed with new ideas that are creative, thoughtful, yet practical and relevant for all disciplines of business. Essential reading not just for students of business but for everyone in business!"

Dr Jikyeong Kang, Professor of Marketing and Director of MBA Programmes, Manchester Business School (one of the top 10 business schools outside America)